Program Overview

The Bachelor of Business Administration (BBA) program offers a forward-thinking, globally focused education for aspiring business leaders. Designed to meet the demands of today's dynamic business landscape, this 3.5-year program is conducted entirely in English, equipping students to excel in international environments. Apart from a standard 3.5-year program in Thailand, the program also offers a unique 2.5 + 1 track, allowing students to spend their final year studying or interning abroad, gaining invaluable global exposure. This program shapes graduates into innovative, globally minded leaders, ready to thrive in the ever-evolving business world.
Major Description

This interdisciplinary major integrates business principles with computer science, focusing on data analytics, software development, business intelligence, and digital transformation. Graduates will be ready to work in tech-driven industries, IT consultancy, or roles at the intersection of business and technology.
Program Core Courses
- Technological Literacy
- Principles of Business Management
- Operations Management in the Digital Age
- Principles of Marketing
- Database Management Systems
- Human Resource Management
- Fundamentals of Accounting and Finance
- Business Statistics
- International Business Laws
- Fundamentals of Economics
Highlight Courses
- Digital Foundations for Business Innovation
- Programming Fundamentals
- Efficient Data Management for Business
- Business Security and Risk Management
- Networking and Communications
- IT Project Management
- Innovation in Business and Computer Science
Key Features
1 All-English Instruction
Students are immersed in an English-speaking academic environment, developing superior communication skills and cultural competence essential for global success.
2 Engagement with the International Community
Through diverse peers, international faculty, and multicultural activities, students gain global perspectives and connections that enhance their educational experience.
3 Global Internship Opportunities
The program provides access to overseas internships, allowing students to apply their knowledge in real-world settings and build international professional networks.
4 Study Abroad Opportunities
Students in the 2.5 + 1 track can spend their final semester abroad, deepening their understanding of global business practices and expanding their career horizons.
Tuition
3.5 Years in Thailand:
28,000 THB / semester
2.5 + 1 Program (2.5 Years Thailand + 1 Year Overseas):
28,000 THB / semester
+ Additional 30,000–65,000 THB for 1 semester overseas
Note: 2 semesters per year